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AI & Generative AI

Build practical AI into real business workflows

Codithic helps organizations explore, design, integrate, and build AI-powered capabilities around real business needs. AI should solve a business problem, fit into existing applications, and support workflows rather than exist as a disconnected experiment.

Practical AI

What we engineer

AI engineering around real business needs

AI capabilities should fit into applications, workflows, and operational processes rather than operate as isolated technology experiments.

  • Generative AI

    Use generative AI capabilities where they provide useful business value.

  • AI-Powered Applications

    Build applications that use AI capabilities as part of the user experience or business workflow.

  • AI Integration

    Connect AI capabilities with existing applications and processes where appropriate.

  • AI-Assisted Workflows

    Use AI to support people and business processes with practical assistance.

  • Machine Learning

    Apply machine learning where the problem and available data make it appropriate.

  • Emerging AI

    Explore relevant emerging AI capabilities as technology and business requirements evolve.

How we approach AI

From business problem to practical AI

Codithic uses a practical engineering approach to move from a business problem to an AI capability that can sit inside an application or workflow.

Conceptual AI engineering approach: understand, assess, design, build, integrate, validate, then evolve. Not every engagement follows these seven steps.

  1. 01

    Understand

    Understand the business problem, users, workflow, and desired outcome.

  2. 02

    Assess

    Assess whether AI is appropriate and where it can add value.

  3. 03

    Design

    Design the AI capability around the application and workflow.

  4. 04

    Build

    Implement the required AI-powered capability.

  5. 05

    Integrate

    Connect it with the surrounding application or business process.

  6. 06

    Validate

    Review behavior, usability, and suitability for the intended use.

  7. 07

    Evolve

    Improve the capability as requirements and technology evolve.

This is Codithic's practical engineering approach. It is not a required methodology for every AI engagement.

AI inside the application

AI works best when it fits the workflow

Codithic can engineer AI capabilities into existing or new applications so they support the surrounding workflow rather than sit apart from it.

Conceptual view of AI inside an application: an existing or new business application, an AI capability such as generative AI, AI-assisted processing, or machine learning where appropriate, and a business workflow covering user interaction, operational process, and business decision support.

  • Application

    Existing or new business application.

    • Existing application
    • New application
  • AI Capability

    Practical AI capabilities used where they fit the problem.

    • Generative AI
    • AI-assisted processing
    • Machine Learning where appropriate
  • Business Workflow

    The work people and processes still need to complete.

    • User interaction
    • Operational process
    • Business decision/support

Current product AI direction

AI capabilities inside Codithic products

Codithic's current product AI direction focuses on practical capabilities inside the DMS + SFA ecosystem. These capabilities are intended to support people and existing operational workflows.

  • AI Order Capture

    • Support order capture from relevant business input.

    • Convert useful information into a structured order workflow.

    • Connect the capability to the existing order-management process.

  • Intelligent Sales Assistant

    • Assist field sales activity with relevant information and workflow support.

    • Support users while they perform their field activities.

    • Keep the assistant connected to the operational context.

Evolving AI capabilities

Build what is useful today. Evolve what comes next.

Current product AI direction is distinct from future or planned capabilities. Future items are not currently available.

Current

  • AI Order Capture
  • Intelligent Sales Assistant

Future / Planned

  • Recommendation
  • Forecasting

AI + Applications

Add AI around the application

AI can be introduced into existing applications and business workflows without replacing the entire application.

Conceptual relationship: an existing application with its business data and workflows, an AI capability layer such as generative AI, automation, and assisted workflows, then an enhanced workflow with human involvement where appropriate. Not every application requires every capability, and integration is not automatic.

  1. 1

    Existing Application

    Business data and workflows.

  2. 2

    AI Capability Layer

    Generative AI, automation, and assisted workflows.

  3. 3

    Enhanced Workflow

    The resulting workflow, with human involvement where appropriate.

A conceptual relationship. Not every application requires every capability, and AI is not integrated automatically.

Practical AI

Useful AI. Clear boundaries. Human-centered workflows.

AI implementations should consider how the capability will be used, who remains involved, and how it should behave inside the workflow over time.

  • 01

    Appropriate use of AI

    Use AI where it can support a defined business need.

  • 02

    Human involvement

    Keep people in the workflow where judgment and review are required.

  • 03

    Workflow context

    Place AI inside the application and process it is meant to support.

  • 04

    Validation

    Review behavior, usability, and suitability for the intended use.

  • 05

    Expected behavior

    Be clear about what the capability should and should not do.

  • 06

    Evolution over time

    Improve the capability as requirements and technology change.

Connected capabilities

AI engineering can work alongside other technology services

Depending on the requirement, AI engineering can be combined with software engineering, integration, cloud and DevOps, or technology consulting.

Business context

AI should start with the problem, not the technology

Codithic approaches AI from the business requirement, the workflow, the users, and the applications already in place. For distribution and FMCG, that stays with the current product direction: AI Order Capture and Intelligent Sales Assistant where implemented. Recommendation and forecasting remain future or planned.

  • FMCG / Distribution
  • Dairy
  • Beverage
  • Pharma
  • General Distribution

Business value

Practical AI. Better Workflows. Continuous Evolution.

  • Business-focused

    Start with the business need.

  • Workflow-integrated

    Fit AI into the surrounding process.

  • Practical Engineering

    Build capabilities that can be implemented and evolved.

  • Continuous Evolution

    Improve AI capabilities as business and technology requirements change.

Ready to explore AI?

Let's build practical AI for your business

Tell us what you are trying to improve, automate, understand, or build.